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Re: Toshiba CEO talks about life after HD DVD

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Toshiba CEO talks about life after HD DVD »
Toshiba CEO talks about life after HD DVD Published Mar 3, 2008 Wall Street Journal recently talked with Toshiba CEO Atsutoshi Nishida about life after HD DVD.

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Bosshog7

Mar 4, 2008 - CST 1:16 PM
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Don't forget the SHOCK when average consumers need to add $$$ for a NEW HDTV.


xplaytendo take a walk into your local Best Buy and tell me the percentage of HD sets vs CRT's in the showroom....nuff said.
[Post edited by Bosshog7 on Mar 4, 2008 - CST 1:17 PM]

Deadmeat

Mar 4, 2008 - CST 2:07 PM
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How much better can these "super upconversion" players be than existing upconverting players?


http://www.audioholics.com/education/display-formats-technology/toshiba-cell-broadband-video-processor

Quote:
It's always been said by us that you cannot take standard definition, upconvert it to HD and expect the same results as if you had an actual HD source. With that said, the cell processor technique demoed by Toshiba - in real-time so as to not be mistaken for a parlor trick - came pretty darn close. Detail popped and edges cleared up without the typical artifacts you'd expect. We did notice some jaggy artifacts on some of the material, but overall this is a technology that is extremely promising. We're hoping it debuts sometime by 2009, but there was no specific release information given from Toshiba on the official timeline.

I read even more glaring praises from Japanese articles, like how he was able to read previously illegible letters from super upconverted DVDs.

Anyone thinking about simple upconversion will be shocked when they face Super Upconversion.

Quote:
Plus how much will they cost.

Much less than Blu-Ray players according to Nishida.

Quote:
Bluray players will drop in prices eventually (probably by Christmas)

BDA has no intention of dropping prices. I once posted a translation of Sony VP complaining that even $500 was too low for a Blu-Ray player to Japanese press. A simple cost analysis shows that it costs $150 to put together a Blu-Ray Profile 1.1 player. Throw in Blu-Ray's infamous $60 royalty and manufacturer profit, and it's really really hard for Blu-Ray players to drop below $300 MSRP.

Quote:
you can get movies for cheap on places like amazon and Ebay.

Have you not been checking out Amazon and Best Buy movie prices? They are going up 15~20%.
[Post edited by Deadmeat on Mar 4, 2008 - CST 2:08 PM]

xplaytendo

Mar 4, 2008 - CST 2:11 PM
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xplaytendo take a walk into your local Best Buy and tell me the percentage of HD sets vs CRT's in the showroom....nuff said.


What the hell are you talking about? What crt? Did I mention anything about crt?
[Post edited by xplaytendo on Mar 4, 2008 - CST 2:13 PM]

Bosshog7

Mar 4, 2008 - CST 2:38 PM
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xplaytendo take a walk into your local Best Buy and tell me the percentage of HD sets vs CRT's in the showroom....nuff said.


What the hell are you talking about? What crt? Did I mention anything about crt?


You didn't....but you DID say 'Don't forget the SHOCK when average consumers need to add $$$ for a NEW HDTV'

What I'm saying is....you can pretty much ONLY buy HDTV's now, and they are selling like hot cakes. Old school crap TV's with poor resolution don't sell anymore, and that's why people will start to buy hi def sources...especially when they figure out that an SD source usually looks like crap on their HDTV.

John J. Puccio

Mar 4, 2008 - CST 2:47 PM
says... "It's crackers to slip a rozzer the dropsy in snide." --A.E. Neuman
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Boss,

Check out Wal-Mart. They still sell a ton of old-style, standard-screen TVs, esp. smaller models, as well as new, bigger, widescreen ones.

John

Skyhawk

Mar 4, 2008 - CST 2:48 PM
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They are going up 15~20%.


Where did you hear this was going to happen? Oh my... should I then load up on $12.99 to $22.99 Blu-rays from Amazon now then? When is this supposed to happen?

Tim Raynor

Mar 4, 2008 - CST 2:49 PM
says... It looks fake . . . very fake!
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Falcon01

Mar 4, 2008 - CST 2:51 PM
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Ummmmm so if Toshiba had this Super Upconverting technology and it looks THAT good, why did they release HD DVD in the first place?

Skyhawk

Mar 4, 2008 - CST 3:17 PM
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Well regardless of how I think HD DVD exclusive supporters should feel about Toshiba crapping the "Look and Sound of Perfect", if Toshiba's past success of marketing the HD DVD format is any indication, I'd say their chances of confusing the public more than they already are with these silly upconversion claims are less than stellar.

Deadmeat

Mar 4, 2008 - CST 3:18 PM
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Ummmmm so if Toshiba had this Super Upconverting technology and it looks THAT good, why did they release HD DVD in the first place?

1. HD-DVD predates Super Upconversion by 4 years.
2. HD-DVD adds additional patents to DVD patent pool.
3. HD-DVD has data storage and delivery uses in addition to video.

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