"Survey: 2% of Consumers Give a Crap About Blu-ray"
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silverado
February 2008
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“It doesn’t make sense,” said Jorge McManus, a representative for Sony Corporation of America. “We beat HD-DVD like, five months ago. Why aren’t people lining up to give us money?”
TTRI CEO Tom Granville was surprised by the results as well. “We were shocked that this many people are even aware of Blu-ray at all,” he said. “We were expecting maybe half a percent, tops.”
The depth of the ignorance of and apathy toward Blu-ray demonstrated in the survey results was impressive. When asked whether they knew the difference between Blu-ray Profile 1.0, Profile 1.1, and Profile 2.0, thirty-seven percent of survey respondents stared slack-jawed at the interviewer, forty-one percent uncomfortably changed the subject, and twenty-one percent slapped the interviewer for “talking dirty to me.”
Obviously satirical article but still made me laugh milk out my nose
posters5
March 2002
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View profile »ReaggieP
January 2008
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View profile »Now, for Sony to be so bold an arrogant to expect people to line up for Blu-Ray, considering it's five months after a format war, all the confusion of format profiles, the prices of the hardware still overpriced (I'm looking at standalones, you PS3 humpers) , and the prices of movies (in store for general consumers, most people do not shop at amazon guys) being at $25 to $40, Sony better get off their asses and promote, and advertise if they want to sell Blu-Ray.
tony1569
November 2007
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For SONY to think that people are going to rush out and buy BD now that the war is over is stupid. It will at least take 2 more yrs. before the consumer is fully aware of it's existance.
[Post edited by tony1569 on Aug 2, 2008 - CDT 12:10 PM]
mvckalel
October 2007
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Maybe $100 blu-ray players and $20 movies...
bladerunner1
March 2008
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View profile »Question. "Can Blu-ray continue to sustain losses for another two years?"
[Post edited by bladerunner1 on Aug 2, 2008 - CDT 5:15 PM]
silverado
February 2008
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Question: How long will retail stores give blu ray valuable shelf space if it is not selling?
Skyhawk
October 2007
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View profile »That would be a valid question if it were based on reality. However, everyone seems to be making money from Blu-ray. And the industry is on track to selling at least $800 million of those $1.50 disks by the end of this calendar year (just in the USA). So even if you're not buying them, obviously someone is, and in increasing volumes. Retailers and rental stores continue to expand their selection and space allotted to Blu-ray, so I doubt they're "wasting valuable retail space" simply because they enjoy losing money.
bladerunner1
March 2008
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View profile »-and what is dvd doing in this timeframe?
skyhawk,
are you really trying to suggest that blu-ray is covering its production costs? (at THIS point in time, i'm not talking about 1-2 years from now)
[Post edited by bladerunner1 on Aug 2, 2008 - CDT 11:20 PM]
ReaggieP
January 2008
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